Is it normal for government officials to officially welcome internet personalities?
January 21, 2026
I’ve noticed that in some European countries, ministers or public officials officially welcome influencers or streamers like IShowSpeed during visits.
Is this considered normal public diplomacy now, or is it seen as excessive by the public?
4 comments
I dont think its normal. I expect they have better things to do.
It’s neither, it’s just free PR.
As long as it’s not all the time I don’t really see the harm, sometimes it’s even a good way to communicate to younger voters on important stuff, depends how it’s done really.
I mean there have been Streamers that have been invited into the White House (and not just during this term).
They are a way to connect with younger people and if the official has the time to spare, its just free PR.
Is it by any chance tiny poor countries that don’t have much going on?
4 comments
I dont think its normal. I expect they have better things to do.
It’s neither, it’s just free PR.
As long as it’s not all the time I don’t really see the harm, sometimes it’s even a good way to communicate to younger voters on important stuff, depends how it’s done really.
I mean there have been Streamers that have been invited into the White House (and not just during this term).
They are a way to connect with younger people and if the official has the time to spare, its just free PR.
Is it by any chance tiny poor countries that don’t have much going on?