In American culture, are men with body hair expected to either shave or cover their bodies?

Hi.

Nearly every time there is a shirtless man on TV in modern American action shows, movies and commercials he has no chest hair.

I read that the internationally known American fashion designer Tom Ford said that men with hairy legs should never wear shorts.

It is rare to see male characters in comic books or games with a natural look (i.e., the typical body hair that men have).

compared to the 1980s American shows and films had more representation of men with body hair.

In American culture, is body hair on men (like hairy legs and armpits) seen as disgusting or something that should be concealed?