How popular are non-European cars in your country?
April 7, 2025
How popular are cars that are not European in your country?
38 comments
Japanese cars are very popular in Ireland. They’re seen as reliable so lots of people buy them. In the past couple of decades, Korean cars like Hyundai and Kia have gotten much more common as well. If you’re talking about American cars, by far the most popular brand is Ford. Again, they’re seen as reliable. You’d rarely see a Chevy or a Dodge.
Japanese cars have been popular for a long time.
Otherwise, it’s largely European cars on the road. Teslas have become more popular (let’s see if that continues), and we’re starting to see a few Chinese EVs.
Ford Has always been popular and is often in the top 3 of market share in the UK. The Japanese and Korean manufacturers are always reasonable popular as well.
Tesla was quite popular but with all that’s happening in politics I’d imagine that drops a fair bit
European cars still dominate overall though especially the Germans
Very popular – plenty of Hyundai, Kia, Toyota, Suzuki. Ford is much less popular, but still present. recently there is a lot of Chinese brands visible MG, Jaecoo, Omoda.
Asian cars are fairly popular, like Honda, Kia, Hyundai, Suzuki etc.
Chinese or Indian cars are basically non-existent here.
American cars are very rare, except for Ford and Tesla.
Not much.
While Japanese cars have a good reputation for reliability, most still prefer German, French and Chech (Škoda).
12.5% import tax for non-EU cars doesn’t help either.
I think European and Asian made cars are equally as “popular” in the Netherlands (in my perspective, I don’t have numbers for this so I might be off). American made cars are quite rare
Do you mean european brands or cars made in Europe? Most cars that are driven in Europe are also produced in Europe no matter the brand. Regarding Germany, European brands are obviously the most common but there are also a lot of Japanese/Korean cars on the roads. US brands are not that common. If you see them it’s mostly Ford and Tesla. The ranking of most new cars registered in Germany in 2024 goes as follows:
1. Volkswagen
2. Mercedes
3. BMW
4. Skoda
5. Audi
If you mean built outside of Europe and imported then they’re quite rare, common enough to see them everyday but pale in comparison to Euro built ones.
If you mean non European brands like Toyota, Nissan, Honda, Kia, Hyundai, then they’re very common but most of their models are either fully or at least partially manufactured in European factories.
Japanese and Korean cars are very popular here in Finland, Toyota being the most popular of all by far (18% of all cars sold are Toyotas, for reference Volkswagen is second with 9%). Ford is the most common American car with 4% share of sold car and Tesla with 2%.
Japanese and south Korean cars, quite popular. Chinese cars are getting more popular, BYD is aggressively entering the market. US cars not very popular, although there is a group of people who really like Fords. Tesla was very popular, while they used to be the only good electric option, but nowadays there are other good options.
Cars from other countries (like Russian Lada or Indian Tata) are pretty much unheard of.
I don’t really know about cars, but I think it’s about 50%.
Japanese and Korean are fairly common. Chinese brands not yet but if they can flood the market with EVs I can imagine that’s gonna happen.
US cars, mainly just Teslas and European-made Fords and Chevys – like Mondeo, Focus, Ka, Captiva. Especially the Chevys just seem like rebranded Daewoos. You’ll occasionally see a big pick-up truck, they’re popular among market vendors because they can haul the stall. Classic American cars have a whole scene of afficionados.
Japanese and Korean cars are well known and quite popular in Denmark.
Kia EV3 is car of the year 2025 here.
Polestar, BYD, MG and Xpeng are the biggest Chinese brands here, and they are doing pretty well.
From the US it is primarily Ford that dominates her. Apart from Tesla who are not doing so well these days
Toyota is the most popular car brand in almost all of Finland. [Every sixth new car is a Toyota](https://autotoday.fi/katso-tasta-vuoden-2023-suosituimmat-automerkit/). Kia and Tesla also hold sizeable market shares at 7%. Nissan, Huyndai, Ford and Mazda also appear at more than 1%. In total, Japanese cars other than Toyota sum up to 6.9%, meaning 23.5% of cars are Japanese. One reason they’re common is reliability, which is important, because in Finland, the car tax is stupidly high and Finns keep their cars in service twice as long as in Europe generally. This means resale value is more important than fashions and bells and whistles.
Asian cars are pretty common in Belgium, especially Hyundai, Kia, and the big Japanese brands.
Growing up in the 90s and 2000s, I noticed people’s opinions about French cars started to change; they were increasingly seen as unreliable. Most of those who felt that way ended up switching to German or Japanese models.
Teslas are also becoming more popular, though you mostly see them in larger cities like Brussels and Antwerp.
Japanese cars have been very popular since 70s, corolla was best selling car for long time. Korean cars are also very common these days.
Here in Finland, Toyota is very popular. Reliable and very well functioning and wallet-friendly warranty, repair etc services. American car’s actually Ford:s are same thing. Not so popular than Toyota, but Focus/Mondeo etc is also very affordable and always has well functioning infrastructure. Any other brands, like Korean brands have some issues with repair/repair-parts etc – not so popular (Kia, Hyundai etc). Tesla is always an “own path”. And ofc we have all European brands, VW, BMW, Skoda (very popular), Audi, Mercedes, Porsche, Renault, Citroen, Peugeot, Fiat, Opel etc… Those ofc have good service and parts-infrastructure. Nissan was sometimes very popular, but that was “Primera/Almera”-timeline. Nowdays, not seeing so many Nissans anymore. Toyota and Skoda take that place.
For new car sales last month, the second, fourth, fifth, seventh and ninth-most popular models were all from non-European car makers: Kia (Sportage), Nissan (Qashqai and Juke) and Shanghai Automotive Industry Corporation (MG HS and MG ZS).
Edit: I haven’t counted Ford Europe as non-European but I see a lot of other commenters have.
I think this is one of those questions where it’s just easier and more reliable to look at eurostat
Well, in 2024 Tesla was doing quite well, but they’ve dropped quite a bit (down from number 2), but they’re still in top 10 of most sold brands 1st quarter 2025:
1. Volkswagen
2. **Toyota**
3. Mercedes
4. Cupra
5. Audi
6. Skoda
7. BMW
8. **Hyundai**
9. **KIA**
10. **Tesla**
Apart from that Ford, Nissan, Mazda and Suzuki are also some traditionally fairly common brands, and I’m also starting to see quite a few BYD, MG and Xpeng cars on the streets.
Japanese cars are. Other then that it’s not much. The rest is more or less European. Volvo is ofc our most common car by far.
In France, Tesla are very popular with people throwing Molotov cocktails right now.
Semi joke aside, half the cars are either Stellantis (and mostly Peugeot), whose nationality is kinda all over the world, and Renault. The rest is for everywhere, from Germany, Asia or even the US.
Large US style SUV are a rarity.
Toyota, Suzuki and Hyundai are all in the top 5 with the French Pegeuot and Citroen finishing up the list. So yeah, I would say the most popular.
Also, I leave in Dubai right now, not Greece. The Chinese cars have flooded the market and they’re really awesome at half the price. Even with the tarrifs, would love to see them landing in Europe soon.
Japanese and Korean cars, very. Toyota and Kia are everywhere, with Nissan, Hyundai, Mazda and others also fairly common. Chinese cars are nearly nonexistent.
Of American cars, Ford and Tesla are the most popular, with Ford being really common. Tesla sales, due to current events, are down dramatically. Chevrolets are occasionally seen.
European cars dominate though, Volvo is unsurprisingly the most owned car in Sweden, followed by Volkswagen.
Quite much.. we’re known for quite high Tesla-sales.. and Nissan leafs have been among the most sold cars in norway totally since the entry of electrical cars into the market.. Historically in the age of diesel/fossil-cars.. Volvo, Toyota, VW have been quite popular.. Think Volvo 240 is the most sold car through all times in norway.. so going electrical have given more and more non-european car brands on the road..
Very. 10 of the top 20 brands in Norway in 2024 were non-European:
1: Tesla (18.9%)
3: Toyota (10.6%)
7: Hyundai (4.5%)
9: Nissan (4.3%)
12: Ford (2.8%)
13: BYD (2.1%)
15: Xpeng (1.5%)
17: Mazda (1.2%)
19: Kia (1.2%)
20: Lexus (1.2%)
Naturally, Tesla has taken a bit of a reputation hit, though.
I guess more popular than European – at least Asian ones – lately it appears to be mostly Toyota and Hyundai. Quite a few American cars too – mostly Mustangs and Challengers, by virtue of being relatively cheap “sports” cars. I’ve also seen a handful of Mazda MX-5s, usually the older gens.
Suzuki, Toyota, Kia, Hyundai, Honda, Nissan, Mitsubishi(?) etc are pretty popular. EVs (so Chinese cars and Teslas) are rare, although there was a big support for years: they were allowed to be charged for free at most publicly available stations until 2020.
French here. Japanese cars are popular and have good reputation. American cars have the reputation of being unreliable gas guzzlers with shitty plastic interiors.
A quick search shows this as a result of most popular brands in 2024
Over 200k:
> Toyota – Japan – 471.4k
Ford – USA – 383.4k
Mercedes-Benz – Germany – 378.2k
BMW – Germany – 328.3k (incl. a few motorcycles)
Kia – South Korea – 315.2k
Audi – Germany – 288.6k
Renault – France – 270.6k
Škoda – Czech Republic – 242.4k
Peugeot – France – 240.2k
Over 100k:
> Saab – Sweden – 187.3k
Nissan – Japan – 177.2k
Opel – Germany – 173.7k
Hyundai – South Korea – 147.5k
Citroën – France – 144.9k
Over 10k:
> Mazda – Japan – 92.1k
Chevrolet – USA – 83.7k
Subaru – Japan – 83.2k
Tesla – USA – 77.4k
Mitsubishi – Japan – 75.1k
SEAT – Spain – 64.1k
Honda – Japan – 62.7k (both cars and motorcycles)
Fiat – Italy – 59.1k
Suzuki – Japan – 52.5k (both cars and motorcycles)
Dacia – Romania – 47.5k
Porsche – Germany – 36.9k
MINI – United Kingdom – 34k
Ski-Doo – Canada – 33.8k (snowmobiles)
Polaris – USA – 32.9k (snowmobiles)
MG – United Kingdom – 27.6k
Lexus – Japan – 23.6k
Land Rover – United Kingdom – 20.5k
Jeep – USA – 20.4k
Chrysler – USA – 18.8k
Polestar – Sweden – 18.6k
Dodge – USA – 15.9k
CUPRA – Spain – 15.3k
Jaguar – United Kingdom – 15.2k
Iveco – Italy – 14.8k (mostly light commercial vans)
Cadillac – USA – 14k
Pontiac – USA – 11.6k
Alfa Romeo – Italy – 11.3k
Isuzu – Japan – 10.9k
Over 5k:
> RAM – USA – 9352
KTM – Austria – 8966 (motorcycles)
Buick – USA – 8251
Ligier – France – 6752 (Microcars, legally registrered as mopeds with top speed of 45km/h)
BYD – China – 6246
Lifan – China – 5720 (motorcycles, scooters and ATVs)
Lynk & Co – China – 5292
Over 2k:
> Oldsmobile – USA – 4976
Plymouth – USA – 4287
Austin – United Kingdom – 3657
Zhongyu – China – 2953 (scooters)
Smart – Germany – 2849
Hyosung – South Korea – 2783 (motorcycles and scooters)
GMC – USA – 2759
Eura Mobil – Germany – 2756 (campervans, built on chassis by FIAT and Mercedes)
Rover – United Kingdom – 2745
Triumph – United Kingdom – 2704 (both cars and motorcycles)
McLouis – Italy – 2498 (campervans, built on FIAT chassis)
Maxus – China – 2477
LMC Caravan – Germany – 2476 (campervans)
Lancia – Italy – 2442
Lincoln – USA – 2380
Arctic Cat – USA – 2354 (snowmobiles)
Mercury – USA – 2297
Ferrari – Italy – 2017
Among manufacurers with smaller numbers, from 2k down to a few copies, it gets weird, as for some manufacturers I don’t know *what* kind of vehicles they make.
And just a small note about Ford.
While it’s an American brand, many models are designed and built for the European market in the UK and Germany,
and many of the models have not been available on the North American market.
For the last 50 years models like Escort, Taunus, Granada, Sierra, Sirocco, Puma, Ka, Kuga, Fiesta, Focus (not the same model as the NA Focus), Fusion, Transit (some generations of Transit have been available in NA), Transit Connect, and many more…
Among pickup trucks,, the current European Ford Ranger I think is based on a platform from Ford Australia.
Though then **also** some North American models, like for example the Mustang, a small number of F-150/250, and also quite a few classics from the ’50s and ’60s.
JFYI – most people here do not differentiate between non-european brands and made outside Europe.
Plenty of korean and japanese-branded cars are produced locally, while some of the “native” models are being imported. E.g. the european best-seller of 2024, Dacia Sandero, is not made in Europe, but imported from Morocco (or Turkey, Dacia did a lot of shifting recently, so I’m not 100% sure what’s produced where).
Or the Toyota Proace, which is a rebadged Citroen/Peugeot made in the same factory, but for some reason people are still willing to pay Toyota tax for it.
Japanese and Korean cars are quite popular. Whereas you only see Fords and Tesla as the only popular American cars.
I echo most of the British comments but I’d also mention that Nissan has a huge factory near me, have tons of employees and they all get family and friends discount. It’s like Nissan city sometimes.
Japanese and Korean cars are quite popular. Chinese cars aren’t really a common sight, but you see more of them than a few years ago due to Chinese manufacturers offering electric vehicles for decent prices.
As for American cars, I just think that they don’t offer lots of models that fit in our market. The reputation of American cars isn‘t bad. While they are seen as very thirsty and not really technologically advanced, they’re still generally considered as reliable and comfortable. The biggest problem is that American manufacturers don’t really offer anything that fits our market. A Ford F-150 or a Dodge Ram is probably the perfect workhorse if you live in a village in Nebraska. But if you live in a suburb in Germany, it’s not practical. Most drives here are in a 30 km/20 mi range, gas costs 1,65 EUR a liter (about 6,80 USD per gallon) and there are still lots of parking garages around that have been built with a VW bug as the average car in mind. So, it’s more practical to choose a smaller car. And that’s where American manufacturers don‘t offer a lot of options.
Another problem is that the German car market has become quite separated in a premium segment and a budget segment. Back in the 90s, Ford and Opel (then owned by GM) have been quite successful on the German market, although mostly with models built in Germany and designed for the European market. But they targeted mostly the middle-class segment and like in most branches, brands that mostly targeted the middle class are slowly disappearing. Germans generally either buy premium or budget nowadays.
Korean, Japanese and Chinese cars are increasingly popular and winning marketshare in the Netherlands. Also because (I’m looking for a new car myself), their electric vehicles are significantly better value for money than their German competitors, better cars for less money.
And the apathy and bigotry of the German automotive Industry when it comes to innovation annoys me to hell, as well as the influence they have on our EU policy. But I think I’ll be a happy Kia or Hyundai owner soon. And indeed, the aim is not to get laid but to transport 3 kids – as a Kia EV9 is not going to win me blowjobs.
Japanese and Korean cars, yes. Some guys who have a to compensate something buy american trucks but these are laughed at
38 comments
Japanese cars are very popular in Ireland. They’re seen as reliable so lots of people buy them. In the past couple of decades, Korean cars like Hyundai and Kia have gotten much more common as well. If you’re talking about American cars, by far the most popular brand is Ford. Again, they’re seen as reliable. You’d rarely see a Chevy or a Dodge.
Japanese cars have been popular for a long time.
Otherwise, it’s largely European cars on the road. Teslas have become more popular (let’s see if that continues), and we’re starting to see a few Chinese EVs.
Ford Has always been popular and is often in the top 3 of market share in the UK. The Japanese and Korean manufacturers are always reasonable popular as well.
Tesla was quite popular but with all that’s happening in politics I’d imagine that drops a fair bit
European cars still dominate overall though especially the Germans
Very popular – plenty of Hyundai, Kia, Toyota, Suzuki. Ford is much less popular, but still present. recently there is a lot of Chinese brands visible MG, Jaecoo, Omoda.
Asian cars are fairly popular, like Honda, Kia, Hyundai, Suzuki etc.
Chinese or Indian cars are basically non-existent here.
American cars are very rare, except for Ford and Tesla.
Not much.
While Japanese cars have a good reputation for reliability, most still prefer German, French and Chech (Škoda).
12.5% import tax for non-EU cars doesn’t help either.
I think European and Asian made cars are equally as “popular” in the Netherlands (in my perspective, I don’t have numbers for this so I might be off). American made cars are quite rare
Do you mean european brands or cars made in Europe? Most cars that are driven in Europe are also produced in Europe no matter the brand. Regarding Germany, European brands are obviously the most common but there are also a lot of Japanese/Korean cars on the roads. US brands are not that common. If you see them it’s mostly Ford and Tesla. The ranking of most new cars registered in Germany in 2024 goes as follows:
1. Volkswagen
2. Mercedes
3. BMW
4. Skoda
5. Audi
If you mean built outside of Europe and imported then they’re quite rare, common enough to see them everyday but pale in comparison to Euro built ones.
If you mean non European brands like Toyota, Nissan, Honda, Kia, Hyundai, then they’re very common but most of their models are either fully or at least partially manufactured in European factories.
Japanese and Korean cars are very popular here in Finland, Toyota being the most popular of all by far (18% of all cars sold are Toyotas, for reference Volkswagen is second with 9%). Ford is the most common American car with 4% share of sold car and Tesla with 2%.
Japanese and south Korean cars, quite popular. Chinese cars are getting more popular, BYD is aggressively entering the market. US cars not very popular, although there is a group of people who really like Fords. Tesla was very popular, while they used to be the only good electric option, but nowadays there are other good options.
Cars from other countries (like Russian Lada or Indian Tata) are pretty much unheard of.
I don’t really know about cars, but I think it’s about 50%.
Japanese and Korean are fairly common. Chinese brands not yet but if they can flood the market with EVs I can imagine that’s gonna happen.
US cars, mainly just Teslas and European-made Fords and Chevys – like Mondeo, Focus, Ka, Captiva. Especially the Chevys just seem like rebranded Daewoos. You’ll occasionally see a big pick-up truck, they’re popular among market vendors because they can haul the stall. Classic American cars have a whole scene of afficionados.
Japanese and Korean cars are well known and quite popular in Denmark.
Kia EV3 is car of the year 2025 here.
Polestar, BYD, MG and Xpeng are the biggest Chinese brands here, and they are doing pretty well.
From the US it is primarily Ford that dominates her. Apart from Tesla who are not doing so well these days
Toyota is the most popular car brand in almost all of Finland. [Every sixth new car is a Toyota](https://autotoday.fi/katso-tasta-vuoden-2023-suosituimmat-automerkit/). Kia and Tesla also hold sizeable market shares at 7%. Nissan, Huyndai, Ford and Mazda also appear at more than 1%. In total, Japanese cars other than Toyota sum up to 6.9%, meaning 23.5% of cars are Japanese. One reason they’re common is reliability, which is important, because in Finland, the car tax is stupidly high and Finns keep their cars in service twice as long as in Europe generally. This means resale value is more important than fashions and bells and whistles.
Asian cars are pretty common in Belgium, especially Hyundai, Kia, and the big Japanese brands.
Growing up in the 90s and 2000s, I noticed people’s opinions about French cars started to change; they were increasingly seen as unreliable. Most of those who felt that way ended up switching to German or Japanese models.
Teslas are also becoming more popular, though you mostly see them in larger cities like Brussels and Antwerp.
Japanese cars have been very popular since 70s, corolla was best selling car for long time. Korean cars are also very common these days.
Here in Finland, Toyota is very popular. Reliable and very well functioning and wallet-friendly warranty, repair etc services. American car’s actually Ford:s are same thing. Not so popular than Toyota, but Focus/Mondeo etc is also very affordable and always has well functioning infrastructure. Any other brands, like Korean brands have some issues with repair/repair-parts etc – not so popular (Kia, Hyundai etc). Tesla is always an “own path”. And ofc we have all European brands, VW, BMW, Skoda (very popular), Audi, Mercedes, Porsche, Renault, Citroen, Peugeot, Fiat, Opel etc… Those ofc have good service and parts-infrastructure. Nissan was sometimes very popular, but that was “Primera/Almera”-timeline. Nowdays, not seeing so many Nissans anymore. Toyota and Skoda take that place.
For new car sales last month, the second, fourth, fifth, seventh and ninth-most popular models were all from non-European car makers: Kia (Sportage), Nissan (Qashqai and Juke) and Shanghai Automotive Industry Corporation (MG HS and MG ZS).
Edit: I haven’t counted Ford Europe as non-European but I see a lot of other commenters have.
I think this is one of those questions where it’s just easier and more reliable to look at eurostat
Well, in 2024 Tesla was doing quite well, but they’ve dropped quite a bit (down from number 2), but they’re still in top 10 of most sold brands 1st quarter 2025:
1. Volkswagen
2. **Toyota**
3. Mercedes
4. Cupra
5. Audi
6. Skoda
7. BMW
8. **Hyundai**
9. **KIA**
10. **Tesla**
Apart from that Ford, Nissan, Mazda and Suzuki are also some traditionally fairly common brands, and I’m also starting to see quite a few BYD, MG and Xpeng cars on the streets.
Source: [https://mobility.dk/nyregistreringer/](https://mobility.dk/nyregistreringer/)
Japanese cars are. Other then that it’s not much. The rest is more or less European. Volvo is ofc our most common car by far.
In France, Tesla are very popular with people throwing Molotov cocktails right now.
Semi joke aside, half the cars are either Stellantis (and mostly Peugeot), whose nationality is kinda all over the world, and Renault. The rest is for everywhere, from Germany, Asia or even the US.
Large US style SUV are a rarity.
Toyota, Suzuki and Hyundai are all in the top 5 with the French Pegeuot and Citroen finishing up the list. So yeah, I would say the most popular.
Also, I leave in Dubai right now, not Greece. The Chinese cars have flooded the market and they’re really awesome at half the price. Even with the tarrifs, would love to see them landing in Europe soon.
Japanese and Korean cars, very. Toyota and Kia are everywhere, with Nissan, Hyundai, Mazda and others also fairly common. Chinese cars are nearly nonexistent.
Of American cars, Ford and Tesla are the most popular, with Ford being really common. Tesla sales, due to current events, are down dramatically. Chevrolets are occasionally seen.
European cars dominate though, Volvo is unsurprisingly the most owned car in Sweden, followed by Volkswagen.
Quite much.. we’re known for quite high Tesla-sales.. and Nissan leafs have been among the most sold cars in norway totally since the entry of electrical cars into the market.. Historically in the age of diesel/fossil-cars.. Volvo, Toyota, VW have been quite popular.. Think Volvo 240 is the most sold car through all times in norway.. so going electrical have given more and more non-european car brands on the road..
Very. 10 of the top 20 brands in Norway in 2024 were non-European:
1: Tesla (18.9%)
3: Toyota (10.6%)
7: Hyundai (4.5%)
9: Nissan (4.3%)
12: Ford (2.8%)
13: BYD (2.1%)
15: Xpeng (1.5%)
17: Mazda (1.2%)
19: Kia (1.2%)
20: Lexus (1.2%)
Naturally, Tesla has taken a bit of a reputation hit, though.
I guess more popular than European – at least Asian ones – lately it appears to be mostly Toyota and Hyundai. Quite a few American cars too – mostly Mustangs and Challengers, by virtue of being relatively cheap “sports” cars. I’ve also seen a handful of Mazda MX-5s, usually the older gens.
Suzuki, Toyota, Kia, Hyundai, Honda, Nissan, Mitsubishi(?) etc are pretty popular. EVs (so Chinese cars and Teslas) are rare, although there was a big support for years: they were allowed to be charged for free at most publicly available stations until 2020.
French here. Japanese cars are popular and have good reputation. American cars have the reputation of being unreliable gas guzzlers with shitty plastic interiors.
A quick search shows this as a result of most popular brands in 2024
Volkswagen: 1.100.428
Toyota: 674.318
Opel: 649.477
Peugeot: 637.810
Renault: 606.102
Ford: 592.252
BMW: 407.848
Kia: 399.497
Mercedes: 386.998
Citroën: 372.665
Registrered vehicles in Sweden
Over a million:
> Volvo – Sweden – 1.4M
Over 500k:
> Volkswagen – Germany – 993.7k
Over 200k:
> Toyota – Japan – 471.4k
Ford – USA – 383.4k
Mercedes-Benz – Germany – 378.2k
BMW – Germany – 328.3k (incl. a few motorcycles)
Kia – South Korea – 315.2k
Audi – Germany – 288.6k
Renault – France – 270.6k
Škoda – Czech Republic – 242.4k
Peugeot – France – 240.2k
Over 100k:
> Saab – Sweden – 187.3k
Nissan – Japan – 177.2k
Opel – Germany – 173.7k
Hyundai – South Korea – 147.5k
Citroën – France – 144.9k
Over 10k:
> Mazda – Japan – 92.1k
Chevrolet – USA – 83.7k
Subaru – Japan – 83.2k
Tesla – USA – 77.4k
Mitsubishi – Japan – 75.1k
SEAT – Spain – 64.1k
Honda – Japan – 62.7k (both cars and motorcycles)
Fiat – Italy – 59.1k
Suzuki – Japan – 52.5k (both cars and motorcycles)
Dacia – Romania – 47.5k
Porsche – Germany – 36.9k
MINI – United Kingdom – 34k
Ski-Doo – Canada – 33.8k (snowmobiles)
Polaris – USA – 32.9k (snowmobiles)
MG – United Kingdom – 27.6k
Lexus – Japan – 23.6k
Land Rover – United Kingdom – 20.5k
Jeep – USA – 20.4k
Chrysler – USA – 18.8k
Polestar – Sweden – 18.6k
Dodge – USA – 15.9k
CUPRA – Spain – 15.3k
Jaguar – United Kingdom – 15.2k
Iveco – Italy – 14.8k (mostly light commercial vans)
Cadillac – USA – 14k
Pontiac – USA – 11.6k
Alfa Romeo – Italy – 11.3k
Isuzu – Japan – 10.9k
Over 5k:
> RAM – USA – 9352
KTM – Austria – 8966 (motorcycles)
Buick – USA – 8251
Ligier – France – 6752 (Microcars, legally registrered as mopeds with top speed of 45km/h)
BYD – China – 6246
Lifan – China – 5720 (motorcycles, scooters and ATVs)
Lynk & Co – China – 5292
Over 2k:
> Oldsmobile – USA – 4976
Plymouth – USA – 4287
Austin – United Kingdom – 3657
Zhongyu – China – 2953 (scooters)
Smart – Germany – 2849
Hyosung – South Korea – 2783 (motorcycles and scooters)
GMC – USA – 2759
Eura Mobil – Germany – 2756 (campervans, built on chassis by FIAT and Mercedes)
Rover – United Kingdom – 2745
Triumph – United Kingdom – 2704 (both cars and motorcycles)
McLouis – Italy – 2498 (campervans, built on FIAT chassis)
Maxus – China – 2477
LMC Caravan – Germany – 2476 (campervans)
Lancia – Italy – 2442
Lincoln – USA – 2380
Arctic Cat – USA – 2354 (snowmobiles)
Mercury – USA – 2297
Ferrari – Italy – 2017
Among manufacurers with smaller numbers, from 2k down to a few copies, it gets weird, as for some manufacturers I don’t know *what* kind of vehicles they make.
And just a small note about Ford.
While it’s an American brand, many models are designed and built for the European market in the UK and Germany,
and many of the models have not been available on the North American market.
For the last 50 years models like Escort, Taunus, Granada, Sierra, Sirocco, Puma, Ka, Kuga, Fiesta, Focus (not the same model as the NA Focus), Fusion, Transit (some generations of Transit have been available in NA), Transit Connect, and many more…
Among pickup trucks,, the current European Ford Ranger I think is based on a platform from Ford Australia.
Though then **also** some North American models, like for example the Mustang, a small number of F-150/250, and also quite a few classics from the ’50s and ’60s.
JFYI – most people here do not differentiate between non-european brands and made outside Europe.
Plenty of korean and japanese-branded cars are produced locally, while some of the “native” models are being imported. E.g. the european best-seller of 2024, Dacia Sandero, is not made in Europe, but imported from Morocco (or Turkey, Dacia did a lot of shifting recently, so I’m not 100% sure what’s produced where).
Or the Toyota Proace, which is a rebadged Citroen/Peugeot made in the same factory, but for some reason people are still willing to pay Toyota tax for it.
Japanese and Korean cars are quite popular. Whereas you only see Fords and Tesla as the only popular American cars.
I echo most of the British comments but I’d also mention that Nissan has a huge factory near me, have tons of employees and they all get family and friends discount. It’s like Nissan city sometimes.
Japanese and Korean cars are quite popular. Chinese cars aren’t really a common sight, but you see more of them than a few years ago due to Chinese manufacturers offering electric vehicles for decent prices.
As for American cars, I just think that they don’t offer lots of models that fit in our market. The reputation of American cars isn‘t bad. While they are seen as very thirsty and not really technologically advanced, they’re still generally considered as reliable and comfortable. The biggest problem is that American manufacturers don’t really offer anything that fits our market. A Ford F-150 or a Dodge Ram is probably the perfect workhorse if you live in a village in Nebraska. But if you live in a suburb in Germany, it’s not practical. Most drives here are in a 30 km/20 mi range, gas costs 1,65 EUR a liter (about 6,80 USD per gallon) and there are still lots of parking garages around that have been built with a VW bug as the average car in mind. So, it’s more practical to choose a smaller car. And that’s where American manufacturers don‘t offer a lot of options.
Another problem is that the German car market has become quite separated in a premium segment and a budget segment. Back in the 90s, Ford and Opel (then owned by GM) have been quite successful on the German market, although mostly with models built in Germany and designed for the European market. But they targeted mostly the middle-class segment and like in most branches, brands that mostly targeted the middle class are slowly disappearing. Germans generally either buy premium or budget nowadays.
Korean, Japanese and Chinese cars are increasingly popular and winning marketshare in the Netherlands. Also because (I’m looking for a new car myself), their electric vehicles are significantly better value for money than their German competitors, better cars for less money.
And the apathy and bigotry of the German automotive Industry when it comes to innovation annoys me to hell, as well as the influence they have on our EU policy. But I think I’ll be a happy Kia or Hyundai owner soon. And indeed, the aim is not to get laid but to transport 3 kids – as a Kia EV9 is not going to win me blowjobs.
Japanese and Korean cars, yes. Some guys who have a to compensate something buy american trucks but these are laughed at